“Information about reactions to a product, a person’s performance of a task, etc. which is used as a basis for improvement.”

Feedback is a crucial factor to consider when making a website. It helps to maintain the standard of the site and helps alert the admin of an faults. Furthermore, feedback from users of the site helps to develop the website so that it is as user friendly and up to date as possible.

The benefits of feedback include:

It is the simplest form of quality assurance. Simply asking a user to test the website for 5-10 minutes will accurately test its UX as it is possible to overlook faults when you are working on a project for a large amount of time.

It gives you an alternate perspective. It is important to get your peers to review your site as this gives it a ‘fresh pair of eyes’ and helps you understand how the outside world will eventually use and react to it.

It forces you to confront your own work. Having other peers or professionals critique your work can be the best way to motivate you to change or develop your site to the best it can be.

How to get feedback before you launch your site:

Offer only a brief explanation. Very briefly explain the site to your reviewer, they should be able to work out the rest and pick out any faults or areas for improvement.

Don’t be defensive. Make sure your reviewer knows to speak their mind. If they are considering your feelings, they may not tell the truth.

Reciprocate. Pick a reviewer that has similar experience to you, e.g a designer. Furthermore, by reviewing each others work helps you to develop your analytical skills which are very well valued in designers.

Find a community to share your work. There are many sites online where you can post your work and receive feedback. Some of the most popular sites are: dribbble, flickr and review my design.

Ask your target audience. If you can, find people whom fit into your target audience and ask them to test your site. This will give you the opinions and feedback of actual users.



How we have incorporated feedback into our website:

Feedback is a crucial part of any website in order to help development and maintenance. Therefore, within our site we have embedded a range of feedback and contact forms where visitors can leave thoughts or suggestions and this would be delivered directly to our email address. The feedback form is available on our main project page as well as our main home page at the very bottom. Furthermore, we have also provided information such as address and telephone number so that different options of providing feedback are available such as sending letters or talking directly over the phone.

In addition to this, before publishing our site we also asked our university peers for their thoughts and opinions. Their advice and feedback led to a redevelopment of our theme as well as editing some of the fonts and size of text to make sure it is readable for all.